The goal of each country is to enable domestic economic operators to have a better position on the international market, while ensuring equal conditions for all market entities within the country. Legislators have the effect on the attractiveness of the national economy by the ways in which the rights of society are regulated. If the right of companies is more adapted to the market situation, more open to entrepreneurs, both current and new entrepreneurs, it will attract more domestic and foreign entrepreneurs. A kind of competition in regulating the rights of societies between states is called regulatory competition of companies' rights. States, each by themselves, in a variety of ways strive to create a positive entrepreneurial climate and attract entrepreneurs. The existence of differences among national legislations gives entrepreneurs the option of choosing between legal forms that best meet their needs. Furthermore, it is considered that the constants of legal innovation lead to the permanent improvement of the societies' rights in each of the states, and can therefore be determined that regulatory competition law is a positive phenomenon.