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undergraduate thesis
SUVREMENI TRENDOVI U ELEKTRONIČKOJ TRGOVINI
2017. urn:nbn:hr:150:714540
Suton, Dominik
University of Applied Sciences "Lavoslav Ružička" in Vukovar
Business Department

Cite this document

Suton, D. (2017). SUVREMENI TRENDOVI U ELEKTRONIČKOJ TRGOVINI (Undergraduate thesis). Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar. Retrieved from https://urn.nsk.hr/urn:nbn:hr:150:714540

Suton, Dominik. "SUVREMENI TRENDOVI U ELEKTRONIČKOJ TRGOVINI." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2017. https://urn.nsk.hr/urn:nbn:hr:150:714540

Suton, Dominik. "SUVREMENI TRENDOVI U ELEKTRONIČKOJ TRGOVINI." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2017. https://urn.nsk.hr/urn:nbn:hr:150:714540

Suton, D. (2017). 'SUVREMENI TRENDOVI U ELEKTRONIČKOJ TRGOVINI', Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, accessed 11 December 2023, https://urn.nsk.hr/urn:nbn:hr:150:714540

Suton D. SUVREMENI TRENDOVI U ELEKTRONIČKOJ TRGOVINI [Undergraduate thesis]. Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar; 2017 [cited 2023 December 11] Available at: https://urn.nsk.hr/urn:nbn:hr:150:714540

D. Suton, "SUVREMENI TRENDOVI U ELEKTRONIČKOJ TRGOVINI", Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, Vukovar, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:150:714540

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Metadata
TitleSUVREMENI TRENDOVI U ELEKTRONIČKOJ TRGOVINI
Title (english)MODERN TRENDS IN E-COMMERCE
AuthorDominik Suton
MentorMaša Slabinac (mentor)
Committee memberŽeljko Sudarić (predsjednik povjerenstva)
Committee memberMaša Slabinac (član povjerenstva)
Committee memberŽeljka Borzan (član povjerenstva)
GranterUniversity of Applied Sciences "Lavoslav Ružička" in Vukovar
(Business Department)
Vukovar
Defense date and country2017-10-16, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Razvoj informacijske i komunikacijske tehnologije dovodi do brzih promjena i razvoja novih oblika organizacije poslovanja, kao što je elektroničko poslovanje. Sastavni dio elektroničkog poslovanja je elektronička trgovina koja postaje sve značajnija s obzirom na dosadašnji rast i predviđanja njezinog rasta u budućnosti. Zbog toga je temeljni cilj ovog rada izložiti najvažnije teorijske spoznaje u svezi s elektroničkom trgovinom te utvrditi njezino sadašnje stanje te buduća kretanja, a u svrhu boljeg razumijevanja elektroničkog trgovanja, njegove važnosti i prilika u suvremenim uvjetima poslovanja. Za obradu teme korištene su spoznaje ponajprije iz ekonomike trgovine, a zatim i iz drugih područja koja se izučavaju u ekonomiji – trgovinskog poslovanja, elektroničkog marketinga, poslovne informatike i sl., a sadašnje i buduće trendove nastojalo se utvrditi korištenjem dostupnih nedavnih i relevantnih izvješća.
Abstract (english)
The development of information and communication technologies leads to rapid changes and developing new forms of business organisation, such as electronic business. A key part of electronic business is electronic commerce, which is becoming increasingly more significant considering its current growth and future predictions. This is why the main goal of this paper is to display the most important theoretical understandings related to electronic commerce and establish its current state, as well as its future direction, with the goal of better understanding electronic commerce, its importance and opportunities in modern business conditions. To analyse the thesis, knowledge of economics of commerce, as well as other areas of economy – commercial operations, electronic marketing, business computer science etc. was used, whereas the current and future trends were established by using available recent and relevant reports.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:150:714540
Study programmeTitle: Trade
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2017-10-31 08:04:53