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undergraduate thesis
PROJEKT PRIPREMA SUSTAVA WEB TRGOVINE - JEFTINIJE.HR
2018. urn:nbn:hr:150:378920
Matak, Rebecca
University of Applied Sciences "Lavoslav Ružička" in Vukovar
Business Department

Cite this document

Matak, R. (2018). PROJEKT PRIPREMA SUSTAVA WEB TRGOVINE - JEFTINIJE.HR (Undergraduate thesis). Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar. Retrieved from https://urn.nsk.hr/urn:nbn:hr:150:378920

Matak, Rebecca. "PROJEKT PRIPREMA SUSTAVA WEB TRGOVINE - JEFTINIJE.HR." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2018. https://urn.nsk.hr/urn:nbn:hr:150:378920

Matak, Rebecca. "PROJEKT PRIPREMA SUSTAVA WEB TRGOVINE - JEFTINIJE.HR." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2018. https://urn.nsk.hr/urn:nbn:hr:150:378920

Matak, R. (2018). 'PROJEKT PRIPREMA SUSTAVA WEB TRGOVINE - JEFTINIJE.HR', Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, accessed 15 November 2024, https://urn.nsk.hr/urn:nbn:hr:150:378920

Matak R. PROJEKT PRIPREMA SUSTAVA WEB TRGOVINE - JEFTINIJE.HR [Undergraduate thesis]. Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar; 2018 [cited 2024 November 15] Available at: https://urn.nsk.hr/urn:nbn:hr:150:378920

R. Matak, "PROJEKT PRIPREMA SUSTAVA WEB TRGOVINE - JEFTINIJE.HR", Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, Vukovar, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:150:378920

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Metadata
TitlePROJEKT PRIPREMA SUSTAVA WEB TRGOVINE - JEFTINIJE.HR
Title (english)THE PROJECT OF PREPARING A WEB SHOP SYSTEM - JEFTINIJE HR
AuthorRebecca Matak
MentorMiljenko Šmit (mentor)
Committee memberŽeljko Sudarić (predsjednik povjerenstva)
Committee memberMiljenko Šmit (član povjerenstva)
Committee memberDarija Ivanković (član povjerenstva)
GranterUniversity of Applied Sciences "Lavoslav Ružička" in Vukovar
(Business Department)
Vukovar
Defense date and country2018-10-03, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Završni rad razrađuje pojam internet trgovine, njezine prednosti te koje su prednosti za prodavače, a koje za potrošače. U tom kontekstu spominje se internet trgovina u povijesti i u Hrvatskoj, web dizajn te konkretan primjer na stranici jeftinije.hr. Ubrzanim razvojem interneta rastao je i broj korisnika internet trgovine, kako u svijetu tako u Republici Hrvatskoj. U sklopu rada provedeno je istraživanje na određenom broju ispitanika. Cilj istraživanja je bilo provjeriti mišljenje ispitanika o internet trgovini i o njihovom iskustvu vezanom za stranicu jeftinije.hr te na temelju tih mišljena kreirati ideje za bolji način promocije te iste stranice. Rezultati ankete su pokazali da su korisnici dobro upućeni u internet trgovinu te da ju koriste, ali su i dalje više naklonjeni stranicama na svjetskoj razini nego hrvatskoj.
Abstract (english)
The introduction to this final thesis deals with the notion of internet commerce, its advantages, and what are the advantages for retailers and for consumers. In this context, there is mention of the internet store in history and in Croatia, web design and a concrete example on the web page jeftinije.hr. The accelerated development of the Internet has also increased the number of Internet commerce users, both in the world and in the Republic of Croatia. As part of the final thesis, a survey was carried out on a number of subjects for easier data analysis. The aim of the research was to check the opinion of the respondents about Internet commerce and in general about their experience regarding the page jeftinije.hr and to think about ideas for a better way of promoting that same site. The results of the survey showed that users are well-versed in Internet commerce and using it, but they are still more fond of sites on the global level than of croatian versions.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:150:378920
Study programmeTitle: Trade
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2018-12-27 08:31:08