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undergraduate thesis
ETIKA I TRGOVINSKO POSLOVANJE
2019. urn:nbn:hr:150:738353
Martinović, Natali
University of Applied Sciences "Lavoslav Ružička" in Vukovar
Business Department

Cite this document

Martinović, N. (2019). ETIKA I TRGOVINSKO POSLOVANJE (Undergraduate thesis). Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar. Retrieved from https://urn.nsk.hr/urn:nbn:hr:150:738353

Martinović, Natali. "ETIKA I TRGOVINSKO POSLOVANJE." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2019. https://urn.nsk.hr/urn:nbn:hr:150:738353

Martinović, Natali. "ETIKA I TRGOVINSKO POSLOVANJE." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2019. https://urn.nsk.hr/urn:nbn:hr:150:738353

Martinović, N. (2019). 'ETIKA I TRGOVINSKO POSLOVANJE', Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, accessed 30 October 2024, https://urn.nsk.hr/urn:nbn:hr:150:738353

Martinović N. ETIKA I TRGOVINSKO POSLOVANJE [Undergraduate thesis]. Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar; 2019 [cited 2024 October 30] Available at: https://urn.nsk.hr/urn:nbn:hr:150:738353

N. Martinović, "ETIKA I TRGOVINSKO POSLOVANJE", Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, Vukovar, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:150:738353

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Metadata
TitleETIKA I TRGOVINSKO POSLOVANJE
Title (english)ETHICS AND TRADE MANAGMENT
AuthorNatali Martinović
MentorMirjana Nedović (mentor)
Committee memberSandra Mrvica Mađarac (predsjednik povjerenstva)
Committee memberMirjana Nedović (član povjerenstva)
Committee memberSanja Gongeta (član povjerenstva)
GranterUniversity of Applied Sciences "Lavoslav Ružička" in Vukovar
(Business Department)
Vukovar
Defense date and country2019-10-01, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Etika je nauka o moralu kojoj je glavni cilj upoznavanje s moralom i njegovim sastavnicama. Ekonomska struktura društva određuje sadržaj društvenog, socijalnog i političkog života. Ujedno je i filozofska disciplina koja se bavi željama i ciljevima, te istražuje izvore i temelje morala. Jedno poglavlje etike je poslovna etika koja predstavlja granu primijenjene etike koja proučava ispravne i pozitivne strane za poslovanje. Nju promatramo i kao poduzetničku etiku jer su nositelji poslovne etike nositelji ukupnih gospodarskih aktivnosti, a tu pripadaju poduzetnici. Uz etiku blisko vežemo etički kodeks koji se pojavljuje krajem 18. stoljeća. Predstavlja formalizirani skup moralnih pravila i vrijednosti koji su već prihvaćeni. Kodeks se bazira samo na moralne situacije koje se pojavljuju, a ne sveukupnom etikom. Moral predstavlja sustav nepisanih društvenih normi koji se pojavljuju u etičkom kodeksu. Određuje način ponašanja u određenoj društvenoj zajednici, skupini. Na sve navede stavke se sada nadovezuje poslovna etika i trgovinsko poslovanje koje čine cjelinu. Etika poslovanja predstavlja upravo cjelinu standarda i načela koji određuju prihvatljivo djelovanje u poslovnim organizacijama. U trgovinskom poslovanju se pažnja treba obratiti na etičko ponašanje, koje značajno pridonosi budućem uspješnom poslovanju. Dodatna vrijednost na tržištu je ta stavka koja izdvaja neko poduzeće od drugog, zbog toga se ističe i stječe konkurentsku prednost naspram drugih lidera na tržištu.
Abstract (english)
Ethics is science which is main goal meeting with morality and his main components. Economic structure of society are determined by contents of communal, social and political life. It is a philosophical contemplation who deals with wishes and goals, and investigate sources and foundations of morality. One chapter is business ethics which represents branch applied ethics which studies correct and positive sides for business. We observe it like a entrepreneurial ethics because holders overall economic activities are entrepreneurs. With ethics we bind closely ethical codex that appears at the end of 18. century. It represent formalized set of morality rules and values that have been already accepted. Codex is based only on morality situations that arise, not on overall ethics. Morality presents sistem of unwritten communal norms that appear in ethics codex. It determines behavior in specific social community, group. To all the items listed is now being added business ethics and trade business that make up the whole thing. Business ethics represents standards and principles which determine acceptably behavior in business organizations. In trade business attention should be paid to ethics behavior, which contributes significantly to the future managment. Added value on the market is that item that stands out, thats beause it gains competitive advantage versus other market leaders.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:150:738353
Study programmeTitle: Trade
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2019-10-16 14:46:13