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undergraduate thesis
E-TRGOVINA U EU
2021. urn:nbn:hr:150:064769
Šubarić, Antonio
University of Applied Sciences "Lavoslav Ružička" in Vukovar
Business Department

Cite this document

Šubarić, A. (2021). E-TRGOVINA U EU (Undergraduate thesis). Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar. Retrieved from https://urn.nsk.hr/urn:nbn:hr:150:064769

Šubarić, Antonio. "E-TRGOVINA U EU." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2021. https://urn.nsk.hr/urn:nbn:hr:150:064769

Šubarić, Antonio. "E-TRGOVINA U EU." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2021. https://urn.nsk.hr/urn:nbn:hr:150:064769

Šubarić, A. (2021). 'E-TRGOVINA U EU', Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, accessed 11 April 2025, https://urn.nsk.hr/urn:nbn:hr:150:064769

Šubarić A. E-TRGOVINA U EU [Undergraduate thesis]. Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar; 2021 [cited 2025 April 11] Available at: https://urn.nsk.hr/urn:nbn:hr:150:064769

A. Šubarić, "E-TRGOVINA U EU", Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, Vukovar, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:150:064769

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Metadata
TitleE-TRGOVINA U EU
Title (english)E-COMMERCE IN THE EU
AuthorAntonio Šubarić
MentorSandra Mrvica Mađarac (mentor)
Committee memberMirjana Nedović (predsjednik povjerenstva)
Committee memberSandra Mrvica Mađarac (član povjerenstva)
Committee memberDarija Ivanković (član povjerenstva)
GranterUniversity of Applied Sciences "Lavoslav Ružička" in Vukovar
(Business Department)
Vukovar
Defense date and country2021-11-16, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Cilj ovog završnog rada je analiziranje načina rada E-trgovine kako u Republici Hrvatskoj tako i na tržištu Europske unije. U današnje vrijeme ljudi sve manje vremena imaju na raspolaganju, radi ubrzanog života su sve više počeli koristiti elektroničku trgovinu. Kako nas je i zadesila ova novonastala situacija sa COVID-19 virusom internet trgovina je doživila veliki porast radi zatvaranja trgovina zbog epidemioloških mjera kako kod nas u Republici Hrvatskoj tako i u ostatku svijeta. Potrošačima je to omogućilo mogućnost nabavke proizvoda odnosno usluga samo sa par klikova mišem. Radi internet trgovine potrošač ima mogućnost većeg izbora proizvoda odnosno usluga. Državljani EU imaju bolju informatičku pismenost od stanovnika u Republici Hrvatskoj, ali u zadnjih par godina vidiljiv je snažan napredak i u RH. Europska unija i njene članice su počeli provoditi razne mjere radi poboljšanja i rasta internet trgovine i informatičke pismenosti kod svojih državljana.
Abstract (english)
The aim of this paper is to analyse the way e-commerce works both in Croatia and on the EU market. Nowadays, people have less and less time at their disposal, and because of their busy lifestyle they have started using e-commerce to a greater extent. As we have also faced the COVID-19 situation, e-commerce has experienced a large increase due to physical stores closing because of the preventive measures here in Croatia as well as in the rest of the world. This enabled consumers to purchase products and services with just a few mouse clicks. Online stores provide a wider choice of products and services for the consumer. EU citizens show higher computer literacy than Croatian citizens, although there has been a visible improvement over the last few years in Croatia as well. EU and its members have started implementing various measures in order to improve and expand e-commerce and computer literacy among its citizens.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:150:064769
Study programmeTitle: Trade
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2025-03-27 08:59:26